Key Diio Mi Fares & Market Size users include:
- Airport Executives
- Airport Marketing Managers and Business Developers
- Destination Marketing Organizations
Global traffic data by origin & destination (O&D) and segment (onboards) itineraries.
Diio Mi’s standard feature set includes U.S. passenger traffic data made available to the domestic market by the U.S. Department of Transportation (DOT). But DOT restrictions and the lack of participation by non-U.S. carriers can make airport marketing and international air service development particularly challenging.
To bridge these critical intelligence gaps, Diio has developed a sophisticated Fares and Market Size (FM) Traffic module. Available as an option to Diio Mi subscribers, FM Traffic combines domestic and international fares and market size data booking data.
Diio has selected Travelport to provide domestic and international fare and market information. FM-Traffic data from Travelport uses MIDT from Sabre, Amadeus, and Travelport to create O&Ds and passenger itineraries. MIDT is booking data which becomes a ticket (Possibly settled through ASP/BSP). MIDT processing will account for any new bookings, cancelled bookings, changed bookings, or ticket refunds. (Industry standard is for the MIDT processing/netting to be completed in the first week after the close of the travel month). LCC carriers or direct airline bookings not in the MIDT/GDS are addressed using other sources and are accounted for in the final check.
FM Traffic already delivers the actual fares passengers paid—rather than fare estimates based on less reliable booking data. With our new data provider, we now offer stronger geographic coverage, more European point-of-sale booking information, and further ingredients to finely tune the data in FM Traffic to build confidence as you calculate market sizes with unmatched precision.
The FM Traffic add-on module includes:
Fares. Cirium brings fares into a combined dataset, including LCC fares. Cirium also maps the data to cabins, and enhances the POS & POO distributions.
Market Sizes. FM-Traffic data from Travelport uses MIDT from Sabre, Amadeus, and Travelport to create O&Ds and passenger itineraries.
Global. Diio Mi FM Traffic is the first truly global source of aviation market intelligence that comes from tickets sold in the United States and around the world, including nations uncovered by other sources like China and Russia.
FM-Traffic results are available 45 days after the close of each month, considerably sooner than ARC/BSP-based estimates, by about 2 weeks. Need details by cabin booked? FM Traffic also includes class of service breakout. FM Traffic data now goes back to January of 2014.
Article is closed for comments.